Seoul showed up this Spring. Runners of every pace gathered outside our Hannam flagship pop-up for an early morning shake-out. Legs loose, energy building, the crew out in full force. From there, things moved to Pave Archive for round two: a warm-up run followed by a 25m sprint tournament, with a few quick sprinters walking away in new shades for the season.

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Pictured above: 100Percent® Hannam Flagship Pop-Up
Pictured above & below: Early afternoon stretch with the Hannam crew.
Pictured above & below: Racers at the Seoul Marathon, March 15th, 2026.

More stops on the road ahead. Stay tuned for what's next from the 100Percent® crew.

Two riders in 100Percent® goggles sit on their bikes atop a dune at dusk, one in a black number 14 jersey and one in white, overlooking an endless sea of Glamis dunes.
Runner in a black long-sleeve tee gazing up in red 100Percent A2 sunglasses, framed by Paris buildings.